Pursuing Fashion Customization

Brand Story

SINE2001, which originated from dreams and passions, was founded with a venture capital of 3,000 yuan, and a small door and window shop was the place where JOOIYU's dream began. "Aluminum" is what JOOIYU is good at. From an aluminum plate to a household JOOIYU for 13 years, from a door to a home for 22 years, JOOIYU is very sure about the future. JOOIYU just wants to do this well!

 

Make the decoration simple and the home safer.

Everyone enjoys an "aluminum" healthy home.

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Brand Profile

Zhuoyi, founded in 2001, is a high-tech enterprise mainly engaged in all-aluminum assembly (whole house customization). The company is headquartered in Nanhai District, Foshan City, Guangdong Province; At present, it has two production bases; South China Production Base (Foshan, China) and Central China Production Base (Luoyang, China) take "making the decoration simple and making the home safer" as their mission, take meeting the needs of users as their own responsibility, and rely on the sales network, service team and massive design samples all over the country to do their best to meet your pursuit of high-quality life and bring you a valuable life experience.

With the transcendental design concept, the company fully absorbs the design essence of wooden home for thousands of years, creates and leads the new trend of all-aluminum assembly industry, and shows extraordinary boldness of vision. The company took the lead in drafting and filing the enterprise standards for aluminum furniture, and won the certificates of "China Green Products" and "High-tech Enterprises", and has certificates of environmental assessment, safety assessment, occupational health and safety management system, and applied for more than 30 patents for utility models and appearance. In 2020, it was broadcasted on CCTV1, 4, 7 and 10. At present, Zhuoyi Home's flagship showroom has been built in Beijing, Shenzhen, Fujian, Sichuan, Shaanxi, Shanxi, Zhengzhou, Nanjing, Nanchang and Shangqiu, which has demonstrated the advantages of corporate brand value throughout the country.

Pursuing fashion customization and focusing on the art of simple and luxurious aluminum! From love, Zhuoyi people constantly realize self-improvement!

Uphold the value proposition accumulated in the past 20 years, and always adhere to the corporate values of "pursuing Excellence and improving" to create a better living space.

Brand History

2001

Be Newly Established

2003

Set Sail

2007

Deposition

2010

Put The Power

2011

Develop

2015

Transformation

2016

Innovate

2017

Developing

2018

Break Through

2019

Forward

2020

Outstanding

2021

Explore

2022

Advance Bravely

2023

Fission

2024

On The Way

Corporate Mission

Uphold the value proposition accumulated in the past 20 years, promote the development and reform of all-aluminum assembly industry, and provide convenience for customers' home life.

Continuous innovation, pursuit of Excellence and Excellence are the eternal value pursuits of Zhuoyi people to create a better living space.

Constant Innovation

Pursuing Excellence

Keep Improving

Make the decoration simple

Make home safer

Smart for the taste of life

Brand Culture

 

Constructing cultural core competitiveness and strong brand

Based on products and centered on user experience, we will convey the lifestyle advocated by the brand, take honesty, environmental protection, safety and quality as the bottom line of business operation, and upgrade the brand from "health and environmental protection" to "new environmental protection experience" and "new simple and luxurious lifestyle".

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